Khaled was furious when his album came in at No. 2 to Tyler, the Creator’s “IGOR,” after Billboard allegedly discounted downloads sold by the DJ and producer as part of a “bundle deal” with an energy drink. Bundle deals, which offer album downloads alongside merchandise, are a standard but controversial industry practice to boost sales.
A DJ Khaled source said, “When Khaled’s team tried to appeal, Billboard refused to budge.” The source said the situation was all the more unjust because Tyler, the Creator’s bundle deal figures were included in his total sales. On May 30, Billboard announced Tyler debuted at No. 1 with 165,000 albums sold, with Khaled at No. 2 at 137,000. Not fair, argues Khaled’s team.
A Billboard source disputed that 100,000 DJ Khaled sales were disqualified but admitted an undisclosed number of his sales were ruled out because “there were strange anomalies in the data,” adding that the decision was based on chart rules following talks with Khaled’s management, Sony Records and Nielsen. Billboard announced it has reviewed its rules allowing artists to bundle albums with merch and will outline a new policy for 2020.