Radio Television Digital News Association (RTDNA) reports that radio and television stations are continuing to develop social media and mobile strategies to deliver news to new audiences.
According to Bob Papper, Professor Emeritus - Hofstra University, a recent survey of newsrooms show more stations are adding social media desks, committing full-time employees and/or scheduled groups of employees to maintain a constant social media presence.
RTDNA’s study showed mobile development slowing somewhat from last year stations using key platforms such as Facebook and Twitter continue to rise.
No comments:
Post a Comment