Wednesday, September 25, 2019
Phoenix Radio: KKFR Books The Dana Cortez Show For Mornings
Skyview Networks has announced the addition of the first top 15 market affiliate for The Dana Cortez Show. Riviera Broadcast Group’s KKFR 98.3 FM joins the lineup, beginning October 14, 2019.
Fueled by her strong connection to females, Millennials and the Latin X audience, The Dana Cortez Show has proven an explosive revenue and ratings driver in the year since becoming the first nationally syndicated morning show hosted by a Latina. In San Antonio, The Dana Cortez Show recently delivered a 14-book high and is credited with putting $1,000,000 on the books since its launch in Q3, 2018.
The show’s momentum is attributed to its unique take on pop culture, custom benchmarks and Dana Cortez’s relatability to female audiences and has resulted in ratings increases among women 18-34 on Portland’s KWEE, Albuquerque’s KKSS-FM and San Antonio’s KTFM.
“In a few short months, The Dana Cortez Show has captured the attention of programmers seeking a syndicated show that sounds local, embraces radio fundamentals and creates immediate connections with its audience. The affiliates and advertising community’s response to Dana along with co-hosts DJ Automatic and Anthony A. has been phenomenal,” said Steve Jones, President/COO of Skyview Networks.
“Our story and the success of The Dana Cortez Show is different,” said Dana Cortez, host of The Dana Cortez Show. “Everywhere we’ve been, our show has outperformed its predecessor. The ratings performance is just the beginning.”
Posted 2:30:00 AM