Winston-Salem Radio: WLXN Rebrands As Majic

Classic Hits WLXN 1440 AM / 99.9 T-FM (Lexington, NC) has dropped "Kool' for a new brand "Majic 99-9."

The change comes several years after Davidson County Broadcasting sold "Majic 94-1" to the K-LOVE organization. Station owner and company president Gig Hilton says, "The 'Majic' name was and still is a recognizable brand, which carries the meaning of quality programming."

Station manager Stacy Hilton Vanzant told The Dispatch, "This is an opportunity for us to provide the best product possible for our listeners and advertisers."

WLXN has updated its classic hits format to offer more up-tempo music via Tom Kent Radio Network. The changeover to the new format was completed in mid-October.

The "24/7 Fun" format features Kent, a native of Winston-Salem. He has worked as a disc jockey and in programming at radio stations in Winston-Salem, Dallas, Philadelphia, Cleveland, Miami, Washington, D.C., Pittsburgh and at the legendary WLS in Chicago.

W260BG 99.9 FM (250watts) 60dBu Coverage

"MAJIC 99-9" will continue to feature "Max & Ralph" during the weekday morning show from 6-9. Max McGann is a morning show host with past credits in the New York, Pittsburgh and Winston-Salem/Greensboro/High Point radio markets. Ralph Shaw has spent over 40 years in broadcasting as a disc jockey and award-winning radio and television newsman in the Winston-Salem/Greensboro/High Point, Raleigh, Charlotte and Washington, D.C., markets.