The new station will have an eclectic blend of music geared
to in-office listening during the day, and highlight a different type of music
each evening. Programming will include the blues on Mondays, honky-tonk on
Tuesdays and jazz on Saturdays.
“It’s true variety, like nothing you have ever heard,” said
Mark Bass, general manager of the Star Radio Group. “This is a very unusual
partnership between the Radio Group and fredericksburg.com, and just shows the
diversity of our portfolio of media outlets.”
FredFM is owned and operated by The Free Lance–Star
Publishing Co. , which also owns The FreeLance–Star and Star Weekly newspapers, fredericksburg.com and the Star Radio
Group of WFLS, WWUZ, WVBX and WNTX.
Developed as a companion to fredericksburg.com, FredFM will
focus on the Fredericksburg
community, with a mix of local artists, news and commentary. The station will
also broadcast local events and offer a way for local groups to connect.
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