philly.com photo |
"They are focused on this because it is real. It is
credible. There is not anyone in these industries who can say with a straight
face that consumers are getting a good deal."
According to philly.com, his Aereo Corp. online TV service
has few subscribers, is available only in the New York metro area, and faces significant
legal challenges. Kanojia, though, plans to take it to the nation's TV markets
this year and has millions of dollars in venture capital to do it.
And that has the broadcast-TV executives very twitchy. The New York Times reported last week that TV bosses were "circling the
wagons" with talk of converting broadcast-TV networks - free American
institutions for decades via rabbit-ear antennas - into cable channels because
of Aereo.
If Aereo is successful and ultimately deemed legal,
subscribers could drop Comcast Corp. and other pay-TV systems for Aereo's
$8-a-month streaming service to TVs, smartphones, tablets, and laptops.
Billions of dollars in retransmission fees paid to CBS, ABC,
Fox, and NBC by cable and satellite operators for their stations could be
threatened as TV viewers switch to Aereo or a service like it. TV insiders say
these fees are modern economic pillars of broadcast-TV stations and help pay
for sports and local news.
He believes the time is ripe for Aereo because of customer
dissatisfaction with pay-TV prices and because people don't watch many of the
channels for which they pay.
Half of TV viewing is of network shows available free over
the air, which he can stream inexpensively. Aereo customers could supplement
this broadcast-TV content with Netflix, Amazon Prime, or other video services.
Aereo has raised about $65 million in venture capital and
has the backing of longtime entertainment executive Barry Diller. It plans to
expand to 20 additional markets this year, including Philadelphia . Kanojia, who sold his previous
tech company to Microsoft, said that Aereo could announce its next market in a
month and that new markets would be added every two weeks.
On April 1, a New
York appeals court ruled in Aereo's favor in a suit
by broadcasters seeking to shut it down. That prompts the current handwringing
in the broadcast-TV industry.
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