Friday, April 28, 2017

iHeartRadio Launches EDC Radio

Insomniac and iHeartMedia have announced an unprecedented multi-platform collaboration, including the launch of the brand new EDC Radio on iHeartRadio. iHeartMedia will act as the premier on-air host of Electric Daisy Carnival (EDC) Las Vegas 2017 content across more than 100 broadcast radio stations nationwide.

Beginning Friday, April 28 listeners can visit to enjoy EDC Radio, a 24/7 dance music station featuring original content, dedicated dance genre programming and nonstop tracks from thousands of fans’ favorite electronic artists everywhere iHeartRadio is available – across more than 90 unique device platforms. Additionally through the collaboration, exclusive EDC Las Vegas content, announcements and chart-topping tracks will be heard on more than 100 iHeartMedia Top 40 radio stations throughout the United States leading up to EDC Las Vegas.

"I'm extremely excited for this collaboration! It will allow millions of EDC fans around the world to tune in together,” said Pasquale Rotella, Founder and CEO of Insomniac. “EDC Radio gives Headliners a 24/7 station packed with tracks from the best tastemakers in dance music. Check out our very special EDC Las Vegas announcement on iHeartRadio this Friday at 6 p.m.”

“We’re excited to be the on-air home for all things Electric Daisy Carnival Las Vegas.  As the largest multiplatform media company in the country, we are uniquely able to share the energy and vibrant music of the Electric Daisy Carnival with hundreds of millions of listeners nationwide, across our live broadcast stations, socially, and digitally on iHeartRadio’s new EDC Radio,” said Tom Poleman, President of National Programming Group for iHeartMedia.  “Listeners have grown to expect iHeartMedia to be the go-to place for one-of-a-kind music experiences and teaming up with our friends at EDC is yet another opportunity to give fans exclusive access to the music they love.”

EDC Las Vegas returns to Las Vegas Motor Speedway, June 16 – 18 for a momentous three-day celebration Under the Electric Sky. Attracting more than 400,000 dance music fans from around the globe, EDC turns 21 with parades of beautiful costumed performers, industry-leading stage designs, awe-inspiring visual displays, full-scale carnival rides, interactive art installations, and a diverse community of accepting individuals.

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