Friday, September 11, 2015

Cox Promotes Mike Dreaden To VP TV-News

Mike Dreaden
Cox Media Group has named award-winning media industry veteran Mike Dreaden as new Vice President of News and Marketing for Television.

In this new role, Dreaden will ensure that CMG’s 14 television news stations continue to thrive and that the marketing efforts strategically support its award-winning news product across the country on all platforms and all screens.  Dreaden succeeds Marian Pittman, who was recently named CMG’s Executive VP of Digital Strategy and Research.

“We couldn’t be more excited about having Mike Dreaden lead our News and Marketing efforts,” said CMG Executive VP of Television Jane Williams.  “Mike has a rich history of leading award-winning and successful news operations.  His leadership at WSB-TV has taken WSB-TV to new levels of success, and his focus on multi-screen content distribution makes him a perfect fit for our future strategy. He will be a tremendous asset to CMG across all of our Television Markets on all platforms.”

Prior to this role, Dreaden was News Director for CMG’s WSB-TV, Atlanta’s television news leader, serving the 55 counties in the Atlanta TV market.  As News Director, Dreaden oversaw the daily news operations and strategic planning for more than 45 hours of local news coverage every week.

Channel 2 Action News is the No. 1 choice of Atlanta news viewers in all competitive news time periods.

“I’m looking forward to working with all of the great news and marketing teams in our group,” said Dreaden. “CMG is a special company with a commitment to broadcast journalism and winning, which is a combination I love.”  

Dreaden’s other career highlights include working in the newsrooms of some of the nation’s top television stations including WNBC in New York, WNEV (now WHDH) in Boston, and WSVN in Miami.  His television news career started more than 40 years ago when he landed his first TV news job at WBBH-TV in Fort Myers.

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