Tech is everywhere these days: In our pockets, our living
rooms and even on the highways. Today, about one in five drivers aware of
connected cars is already driving a high-tech vehicle. And as car manufacturers
continue to introduce new tech at showcases like the recent International
Consumer Electronics and Detroit Auto Shows, that number is bound to increase.
In fact, a new Nielsen report shows how today’s car buyers are becoming just as
interested in gigabytes and touchscreens as they are in horsepower and
transmissions.
Connected cars offer a wide range of features that attract
car buyers, providing everything from navigation to safety to entertainment for
drivers.
According to Nielsen, here’s want car buyers are looking for
in a connected car:
 |
| Source: Nielsen |
No comments:
Post a Comment