Jonathon Brandmeier |
Jonathon Brandmeier may be off terrestrial radio, but that
could change.
According to Chicagland Radio & Media, Chicago radio superstar Brandmeier has been
the morning show host for WGN-AM since late December 2011. While overall
ratings have been strong, Brandmeier was not able to bring a slightly younger
demographic to the AM station, as originally hoped. More serious listeners did
not care for his fun, loose, and hyper-paced show. Longtime WGN Radio fans
wanted a return to the lighter type of talk show that the station has long been
famous for. They will soon be getting just that.
Brandmeier is far from done with Tribune Broadcasting,
however. Since earlier this year, Tribune Broadcasting has been rumored to be
aggressively looking to pick up more radio stations, including at least one
more in Chicago .
According to CR&M, it is widely believed that one of the
many reasons Tribune Broadcasting brought aboard Jimmy de Castro this past
spring as WGN Radio's new President and General Manager was for his premier
talents in acquiring radio stations.
Among the stations rumored to be in Tribune Broadcasting's
sights are Merlin Media's WLUP-FM (a station previously operated by Jimmy de
Castro and Tribune Broadcasting President Larry Wert) and WIQI-FM.
Tribune Broadcasting would have some federal regulations
concerning newspaper/TV/radio ownership to work around, but it appears a plan
is in place to help leap over that hurdle.
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