The Global Poverty Project today announced a partnership
with Clear Channel Media and Entertainment to support the 2013 Global Citizen
Festival and promote the Global Citizen Tickets Initiative, a program designed
to incentivize social activism with concert tickets.
To participate in the Global Citizen Tickets Initiative,
users can register on the Global Citizen platform at globalcitizen.org and earn
points for each action they take, from sharing a video on Facebook to signing a
petition, which they can use to win free concert tickets. To create additional
awareness around the music-infused program, Clear Channel's iHeartRadio digital
radio platform is launching a dedicated digital radio station titled
"Global Citizen Radio" that features music from over 60 contributing
Global Citizen artists including Pearl Jam, Beyonce, Bruno Mars, JAY Z, Bruce
Springsteen, One Direction, John Mayer, Tim McGraw, No Doubt and more.
"Global Poverty Project's purpose of inciting action in
local communities to generate positive global change is an important one to
share with our listeners," said Clear Channel Director of Community
Engagement Jessica King. "The Global Citizen Tickets Initiative is a fun
way to introduce our listeners to the Global Poverty Project and reward them with
some incredible music experiences for taking action."
Additionally, Clear Channel's family of six New York radio
stations Q104.3, Z100, 103.5 KTU, Power 105.1, Lite FM and WOR will again
support this year's 2013 Global Citizen Festival, which is presented in proud
partnership with the Cotton On Foundation.
This free ticketed festival will take place on the Great Lawn of New
York's iconic Central Park on September 28,
2013 with Stevie Wonder, Kings of Leon, Alicia Keys, and John Mayer.
Clear Channel will provide Global Poverty Project with more
than $700K of donated media.
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