Monday, April 27, 2020

Official Website Launches For Thursday's Feeding America Radiothon

Feeding America Emergency Radiothon and thousands of radio stations across the U.S. spanning companies across the radio industry are staging The Radio Cares: Feeding America Emergency Radiothon Thursday.

It's a one-day fundraising event benefiting Feeding America, the largest hunger relief organization in the U.S..  The official website at www.RadioCares.org where participating stations can find all related imaging and branding, including audio promos, sweepers, rejoiners, liner copy, :15, :30 and :60 spots, and a web banner for station websites will be provided to participating stations by the radio imaging specialists at Benztown, and hosted by Vipology, which also developed the www.RadioCares.org website. 

YEA Networks has donated the use of the URL to the Radio Cares initiative, a new grassroots charitable effort bringing U.S. radio stations and companies together to benefit select charitable causes. All donations go directly to Feeding America.

Any radio station wishing to participate in this industry effort to raise money for Feeding America and its 200-member network of local food banks across the U.S. may sign up online at www.RadioCares.org.  Also, a nationwide prep call will be hosted on Monday, April 27th, at 1:00pm Eastern by the Radio Cares committee for all interested and participating radio stations.

To register for the call, sign up at: http://www.anymeeting.com/PIID=EE57DE8383473C, If stations cannot join by computer, use the dial-in number: 206-331-4836, and PIN: 709-903-384#.

The Radio Cares: Feeding America Emergency Radiothon will be heard on radio stations across the U.S. on Thursday, April 30, 2020, from 12:00am Eastern until 11:59pm Eastern.
Feeding America established the COVID-19 Response Fund on March 13th. Since then, Feeding America has distributed $112.4 million and over 94 million pounds of food to food banks across the U.S., helping provide nearly 79 million meals to people facing hunger. 

Feeding America announced earlier this month that an estimated $1.4 billion in additional resources will be needed over the next six months to sustain operations and continue to provide food for people struggling with hunger—a 30% increase to the baseline six-month operating costs of its 200 member food banks nationwide. U.N. experts foresee a second pandemic on track to follow COVID-19 – a global hunger pandemic. Now, more than ever, U.S. food banks need cash donations to continue to meet the needs of the growing number of people struggling to feed themselves and their families.
To donate, please visit: www.RadioCares.org or text “Feed” to 95819.

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