Friday, May 26, 2017
Philly Radio: CBS Radio Promotes Shelly Easton, Bobby Smith
Easton will remain the Program Director of WXTU in addition to her new responsibilities at WTDY and WOGL. Smith, current Program Director and on-air personality of Today’s 96.5 WTDY, will take on Program Director duties of WOGL. Both promotions are effective immediately.
“Shelly’s leadership at WXTU and across our industry makes her the ideal choice to lead the strategy and evolution of our music stations. In his expanded role, Bobby will be managing two of Philadelphia’s top-5 cuming radio stations. These are very well deserved promotions for two of Philadelphia radio's finest,“ said Yadgaroff.
“This is an exciting opportunity and I am thrilled to work with such legendary brands and top notch talent on a daily basis,“ added Easton.
“I am elated to now be a part of the legendary brand at WOGL and excited to be joining this incredibly skilled staff,” said Smith.
In her new role, Easton will continue to program WXTU and now direct the digital, marketing and promotional strategies across WXTU, WOGL and WTDY. Bobby will continue in his role as Program Director and morning drive host at WTDY and assume the Program Director role at 98.1 WOGL.
The appointments follow Monday’s departure of Gress from WOGL after 14 years of programming the top-rated station. WOGL ranked first in Nielsen’s April PPM survey with a 6.9 share in persons 6+.
Posted 4:23:00 AM