iHeartMedia Hartford has announced that Kelsey Maxon has been named Digital Program Director, effective June 5.
Maxon will oversee digital strategy for the company’s eight markets in the Hartford Region. Maxon and his team will work closely with the sales departments, programming staff and talent for the region’s brands to deliver a seamless experience for listeners to easily access unique content across mobile, social and web platforms, as an extension of on-air programming.
“Kelsey will play a key role in bringing together all the resources we have in the region, resulting in great engagement on our web sites and social media,” said John Cooper, Regional Senior Vice President of Programming for iHeartMedia Hartford. “We’re really looking forward to his insight, creativity and excitement.”
Maxon previously worked as the Digital Program Director for iHeartMedia Providence where he led the department for three years. He also served as the Promotions Manager and Digital Coordinator for WEEI Sports Talk Radio, Contemporary Marketing Representative for McLaughlin & Moran, Inc., and Program Director and On-Air Talent for WSUC 90.5 FM.
“The Hartford Region has been one of the premiere digital hubs since I started working for iHeartMedia,” said Maxon. “I'm excited to become a part of the team and to help continue and grow the success of the region and company as a whole.”