While neither Google nor Songza would discuss price, sources close to the pact tell The NY Post Google paid around $35 million for the tiny music curation firm. Songza was represented by Mark Patricof’s Mesa Global.
Songza is in the business of learning about what songs people want to listen to when they’re in particular situations such as a summer cookout or relaxing at home.
The 6-year-old company is run by Elias Roman, who won a $4.7 million funding round from Amazon, Lerer Ventures and music manager Scooter Braun in late 2013.
Celebrating an awesome day at #Songza! pic.twitter.com/xZLyVBNXwp
— Songza (@songza) July 1, 2014
The deal comes hot on the heels of Apple’s move to buy streaming music service Beats Music, alongside the Beats audio equipment company for $3 billion.Google sources said the search giant will add Songza’s staff to bolster Google Play Music All Access. That houses three services — a free locker for music already owned by customers, a $10-a-month streaming service and a music store. Google confirmed the deal in a blog post.
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