According to a Reuters story, to promote its WATCH ABC
service, through the end of June Disney is allowing all viewers of its WABC
station in New York and WPVI station in Philadelphia to watch live ABC programs
online or on mobile devices by downloading the WATCH ABC app, Disney said in a
statement.
The app will initially allow users to be able to watch the
service on Apple's iPad and iPhone and on the Kindle Fire device, and later
this summer on Samsung Galaxy devices.
Other networks are expected to follow Disney, as traditional
broadcasters scramble to keep viewers watching its programs instead of drifting
off to Netflix and other online services.
Starting on July 1, Disney will only provide its WATCH ABC
service to subscribers of cable, satellite and other TV subscription services
that have agreements with ABC to offer the service to their subscribers in New York and Philadelphia .
Subscribers must provide an authentication code to be granted access to the
shows.
Tom's Take: You gotta believe broadcast affiliates are not too happy about this move.
No comments:
Post a Comment