Tweets Tweaked Casey Anthony Defense Strategy

A consultant for Casey Anthony's attorneys analyzed more than 40,000 highly-charged opinions — negative and positive — on social media sites and blogs, and used them to help the defense craft their trial strategy, according to a story by Walter Pacheco at The Orlando Sentinel.

Whether it worked or not is difficult to gauge, but a jury last week found Casey Anthony not guilty of murdering her 2-year-old daughter Caylee Marie.

"When bloggers and others in social media sites started to attack George Anthony about his alleged mistress, the defense team beefed up their questions against him," said Fort Lauderdale-based consultant Amy Singer. "None of the bloggers ever changed their minds about him."

According to Pacheco, The innovative pro-bono tactic by Singer shows how social media sites like Facebook and Twitter could revolutionize the way lawyers defend their clients, especially in highly-publicized cases like the Casey Anthony murder trial.

Every day of the trial, Singer and her revolving team of at least five people scanned thousands of tweets, Facebook posts and messages from bloggers.

They read through tweets on WFTV.com, Orlando Sentinel's @OSCaseyAnthony Twitter feed and other local media sites, gauging opinions about defense and state attorneys, witness testimonies, evidence and especially the focal point of the trial — Casey Anthony.

Read More.