WRC in the Trans Lux Building |
First Home Riggs Bank |
WRC started at 640 AM and share the frequency with WCAP.
WRC was owned and oeprated by RCA. By the 1930, 500 watt WRC moved to 950 AM and was part of the NBC's Red Network. The station moved to 980 AM in the lates 1940s.
The two stations WRC and now WMAL were located in the Trans Lux Building at 14th & New York Ave.
In 1972, NBC made the decision to take the MOR station to a Top 40 format and challenge DC champ WPGC in the ratings game.
The birth of The Great 98 had a lot of help from some Philly radio vets. Lee Sherwood was brought in as PD and Bob Gross was Promotions Director. Both were from WFIL. The original on air team consisted of Johnny Andrews, Bobby McGee, Simon Trane, James Michael Wilson and Ron Starr.
Being an NBC O&O had its drawbacks: NBC Hourly News, NBC Monitor on weekends, special features (Graham Kerr, Gene Shalit, etc) had to be carried.
In 2012…Radio programmer/manager (KHJ and KIIS in Los Angeles, KFRC-San Francisco, CKLW-Detroit, WOL-Washington, WTAE, WWSW, WXMP in Pittsburgh, KROY-Sacramento, KLAK, KIMN, KBTR, KDAB in Denver, KUDL, WHB in Kansas City) Ted J. Atkins died of pancreatic cancer at age 72.
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