Thursday, March 30, 2023

YES Network Unveils Direct-2-Consumer Streaming Service


Yankees fans in the tristate area and northeastern Pennsylvania will now have a way to watch the games without needing a cable or satellite subscription, according to The NY Post.

Wednesday, YES Network announced the launch of a direct-to-consumer subscription service that will air all of the content from the channel — including Yankees, Nets and Liberty games.

The platform will be priced at $24.99 per month or $239.99 per year, with early-bird rates of $19.99 per month or $199.99 for a year for anybody who signs up before the end of April.

The product is for customers in YES’ regional territory, so it is not a solution for out-of-market Yankees fans, who remain able to watch the team through MLB.TV or MLB Extra Innings.

“We are pleased to introduce a direct subscription option,” YES Network CEO Jon D. Litner said in a statement.

“For more than 20 years, YES has provided fans with a best-in-class sports viewing experience. Fans continue to tune in to and engage with YES in record numbers for the most in-depth and most innovative coverage of our teams and our other award-winning programming.

The emergence of direct-to-consumer options is of growing importance to teams concerned about the drop in subscribers for traditional pay-TV distributors, because sports-TV rights are a crucial revenue driver for local teams that have high expenses, such as player salaries.

1 comment:

  1. I wish YES would offer this ap to the many, many Yankees fans out of the tri-state area.

    ReplyDelete