She joined efforts with SBS’s management group, who sponsored an airlift and cruise shipment with over 100,000 pounds of food and supplies raised by the company’s South Florida and New York Radio and TV stations.
Ms. Alarcon joined Spanish Broadcasting System, Inc. (SBS) as an Art Director, and has been the Head of Content Development since 2017. Bianca is responsible for the long-range strategic planning and operational matters of LaMusica App and is instrumental in the creation of Digital content for each of our stations.
Albert Rodriguez, SBS’s COO commented, "Bianca was instrumental in the Company’s effort to rally our communities to provide much needed resources to the victims of Hurricane Maria. We congratulate Ms. Alarcon for her relentless support of the Puerto Rican community both directly after the hurricane to this current day.”