Saturday, December 6, 2025

TV Ratings: FOX Business Crushes CNBC in November


FOX Business Network (FBN) delivered a sweeping victory over rival CNBC in November 2025, posting double-digit percentage leads in every major daypart and claiming six of the top ten most-watched business news programs, according to Nielsen Media Research.

Key November 2025 wins (total viewers):
  • Business Day: FBN 223,000 (+18%) vs. CNBC 189,000
  • Market Hours: FBN 223,000 (+15%) vs. CNBC 194,000
  • Total Day: FBN 133,000 (+13%) vs. CNBC 118,000
The month marka FBN’s 20th consecutive monthly Total Day win. FBN locked up the top two spots in business television for the seventh straight month. 

Stuart Varney’s Varney & Co. (9 AM–12 PM ET) remained the undisputed most-watched business program with 284,000 viewers, beating CNBC’s direct competition by 35% and notching its 45th consecutive monthly victory. Larry Kudlow’s Kudlow (4 PM ET) took second place overall and crushed CNBC’s Closing Bell by 45%, securing its milestone 50th straight monthly win.

The network dominated across the schedule:
  • Mornings with Maria outperformed CNBC’s Squawk Box by 12%
  • The Evening Edit and The Bottom Line both topped their CNBC counterparts Fast Money and Mad MoneyWhile CNBC held an edge in the advertiser-coveted 25-54 demographic
FBN’s commanding lead in total viewership solidified its position as the clear leader in business news heading into the final month of 2025.