Spanish Broadcasting System, Inc. has announced that its flagship New York City station, WSKQ Mega 97.9 FM has achieved a historic milestone in claiming the #1 ranking among all demos, Adults 18-34, Adults 18-49 and Adults 25-54 among ALL radio stations serving the Tri-State area, regardless of language or format in Nielsen Audio’s May 2020 PPM survey. Recently reported by Nielsen’s Audio, Mega 97.9FM (WSKQ-FM) has a historic record-breaking listenership than any other radio station in the history of PPM.
This historic achievement highlights the sustained dominance that SBS New York radio continues to have in the daily lives of today’s Hispanic consumers in the Tri-State area amid the COVID-19 pandemic. These recent ratings rank Mega 97.9FM as not only the most-listened-to station in the Metropolitan New York-New Jersey-Connecticut area but also set Mega 97.9FM as the #1 ranked Hispanic station in the nation for more than seven years.
SBS sister station WPAT Amor 93.1FM also achieved significant rating gains and strengthened its market position in Nielsen’s Audio’s May 2020 PPM survey recently released. ‘La Bodega de la Mañana’ Amor 93.1FM, (WPAT-FM) morning show, hosted by Arlette Borrelly and Alfredo Galvan reported significant growth and leadership over competitive stations in the Tri-State area from 6 am-10 am (EST) in Adults 18-49 and Adults 25-54. Amor 93.1FM, (WPAT-FM) continues to hold it’s national leadership position among the most-listened-to radio stations in Latin Pop format across the Country.
Albert Rodriguez, SBS COO, commented, “Our NYC powerhouses Mega 97.9FM and Amor 93.1FM have continued to rapidly grow its listeners and serve advertisers by offering the best music, the most compelling personalities and the most exciting content in the market. Congratulations to the entire SBS NY teams for their incredible efforts all year long.”
Source: Nielsen Audio -New York Metro, May 2020. Average Quarter-Hour Share, MON-SUN 6 am-12 am, Persons 18-34, 18-49, 25-54.
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