Pittsburgh Radio: Terry O'Reilly To Lead PCBC

Terry O'Reilly

Longtime media executive Terry O’Reilly has been named president and CEO of Pittsburgh Community Broadcasting Corporation, owner of the FM radio stations WYEP 91.3 FM and WESA 90.5 FM.

A veteran of commercial, entrepreneurial and public media, he will join PCBC on August 1, 2016, according to WESA.

O’Reilly’s appointment follows the recent consolidation of WESA and WYEP governance into a single public media entity positioned for continued growth in broadcast audience, digital distribution, and community engagement. WYEP and WESA are Pittsburgh’s only independent public radio stations covering the adult album alternative (AAA) music format and NPR news and information.

“We are excited that Terry will lead the team we’ve built at Pittsburgh Community Broadcasting Corporation,” said Harris Jones, PCBC board president.

“His experience and expertise will help accelerate our efforts to deliver high-quality global, national and local music, news, information and cultural programming that is engaging, relevant and inspiring. His diverse background also serves us well as we extend our strong broadcast brands across digital media and other emerging platforms.”

A multiple award-winning producer, journalist and executive, O’Reilly has more than four decades of media experience. He comes to PCBC from Minneapolis, where he served most recently as senior vice president and chief content officer for Twin Cities PBS, one of America’s most innovative and influential public media institutions.

Prior to joining Twin Cities PBS in 2009, O’Reilly spent three decades in the commercial television industry, with experience in senior positions at two national cable TV networks (ReelzChannel and The Weather Channel), along with involvement in a pair of entrepreneurial media startups.