Townsquare Media Acquires Events Portfolio

MAC Events, a consumer and trade show producer with shows in New Jersey, Virginia and Pennsylvania, has been acquired by Greenwich, Ct.-based Townsquare Media, according to Trade Show News Network.

“To partner with a company that shares our vision, and who operate the premier media assets in our home market is the perfect way for MAC Events to thrive for the next 40 years,” said Kevin McLaughlin, a partner at MAC Events.

He added, “I am excited about the future as the combination of Townsquare and MAC Events will strengthen both our offering for exhibitors and attendees.”

McLaughlin has joined Townsquare and will continue to operate the business on a day-to-day basis. Similarly, the entire sales team from MAC Events has joined Townsquare and will continue to book and produce the events.

Its current slate of consumer shows includes the Garden State Home Show, Jersey Shore Home Show, Ocean County Home Show, South Jersey Home Show, New Jersey Flower & Garden Show, New Jersey Women’s Expo and the MAC Events Home and Garden Show (in Richmond, Va.).

“We are excited to integrate MAC Events into our solutions for local and regional business owners who are searching for new ways to spend quality time with their customers and, as importantly, their prospects,” said Dhruv Prasad, executive vice president, Live Events for Townsquare.