"Jeff's experience as a news executive is unmatched for
its breadth and success," said Phil Kent, chairman and CEO of Turner
Broadcasting System, CNN's parent company. "In a career that has seen
significant professional success in both broadcast and cable, Jeff has
demonstrated his ability to run multiple lines of business and fiercely defend
journalists and journalism."
Zucker succeeds Jim Walton, who has headed CNN Worldwide
since 2003. As president, Zucker will oversee 23 branded news and information
businesses, including CNN's U.S.
television network, CNN International, HLN and CNN Digital. The latter includes
CNN.com, one of the world's leading news websites.
"I am thrilled to join the distinguished team of
journalists across the worldwide platforms of CNN," Zucker said in a
statement. "The global reach and scale of the CNN brand is unparalleled in
all of news. Outside of my family and the Miami Dolphins, there is nothing I am
as passionate about as journalism."
His first challenge is likely to be turning around CNN/US
television ratings, which have been declining in recent years.
Zucker, who had most recently produced Katie Couric's new
daytime talk show, had been widely rumored to be in line for the position.
Zucker, who was born and raised in the Miami area, started his professional career
as a researcher for NBC's Olympics operation in 1986. Within three years he was
a producer for the "Today" show; three years after that, in 1992, he
became its executive producer at age 26. He helped propel the morning show to
the No. 1 position, which it consistently held through the rest of his tenure.
Zucker's portfolio will include all CNN networks and digital
properties. The original 24-hour news network, CNN has the greatest reach of
any domestic news network. The CNN brand on television extends to 100 million
households in the United
States and 265 million households abroad,
with significant online and mobile reach and a global newsgathering network
with 45 locations.
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