Wednesday, October 14, 2015

Dem Debate Got Big Numbers for CNN


In preliminary estimates from Nielsen, Tuesday’s debate on CNN drew a big 15.3 million viewers — the largest-ever crowd for a Democratic debate. Prior to last night, the highest-rated Democratic presidential primary debate on cable was CNN’s 2008 Los Angeles debate, which averaged 8.3 million viewers. On broadcast, the highest-rated was ABC’s 20008 Philadelphia debate, which drew 10.7 million viewers, according to Variety.

CNN live-streamed the debate to CNN.com, its mobile apps and Apple TV, setting an all-time record for peak concurrent streams of a live news event. At 10:20 p.m. ET, usage peaked at 980,000 concurrent streams, topping the 921,000 peak concurrent streams CNN saw of its GOP debate at Reagan Library last month. By comparison, it’s estimates that NBC pulled in 1.3 million peak concurrent streams at the Super Bowl earlier this year.

The first two Republican primary debates of this cycle drew record ratings, as 24 million tuned in to Fox News for its coverage of the Cleveland debate on Aug. 6, followed by 23.06 million for CNN’s debate from Simi Valley on Sept. 16.

The Democratic debate was easily Tuesday night’s most popular series or special on Twitter, according to Nielsen Social. Roughly 8.9 million people in the U.S. saw one or more of 2.8 million tweets sent about the debate, with the biggest moment coming at 9:50 p.m. ET, when 33,500 tweets were sent following Bernie Sanders’ comment about Hilary Clinton’s emails.

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