From 8:00-11:30 PM, the show was first in viewers (15.77m), adults 25-54 (4.6/12), adults 18-49 (3.6/11) and adults 18-34 (2.6/09). CBS won every half-hour in these measures from 8:00-11:00 PM. Compared to last year's event (from 8:00-11:02 PM on April 6, 2014), The ACM Awards were up +6% in adults 18-49 (from 3.4/09), +7% in adults 25-54 (from 4.3/10), +4% in adults 18-34 (from 2.5/08) and added +1.45m viewers (from 14.32m viewers, +10%). The show posted its largest audience since 1998 and its best key demo delivery since 2013.
Sunday night's awards marked the first time the ACMs were broadcast an extra half-hour in the late 11:00-11:30 PM time period. In the 8:00-11:00 PM primetime window, The ACM Awards was first in viewers (16.17m), adults 25-54 (4.7/12), adults 18-49 (3.7/11) and adults 18-34 (2.7/09), up +9% in both adults 25-54 and adults 18-49 while adding +1.85m viewers (+13%) from last year's parallel window.
The ACMs also ranked as the #1 most social broadcast of the day, according to Nielsen Social.
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