Starting today, The Weather Channel is about to debut its
new set, graphics and slogan.
“We are getting back to our roots as a company,” according David
Clark, president, Weather Channel. “We wanted to get back to the core idea that
this is a place where people get the weather.”
The biggest change with the graphics is the HD sidebar and
ever-present forecast. The network will begin airing forecasts 24 hours a day
beginning today.
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