Merlin Media was formed to acquire and operate radio stations through a partnership between Chicago-based private equity firm GTCR and Emmis Communications, a diversified media company focused on radio broadcasting. With GTCR's resources and Emmis Communications' expertise in radio operations, the company begins with a base of three stations – two in Chicago and one in New York – and intends to develop a network of radio stations across the country.
"Greg's superior talent in broadcast, especially within the digital arena, is a valuable asset to our company," said Randy Michaels, Chairman and CEO of Merlin Media. "With 26 years of experience in our industry, Greg has shown an innate ability to identify and capitalize on emerging opportunities like the digital extension of traditional radio. I look forward to working with Greg and having his track record of innovation put to good use on our team."
"I am a firm believer in the value of radio and the growth opportunities this industry has," said Janoff. "In my career, I've worked with tremendously creative and forward-thinking individuals, and I am excited to bring the insights I've learned with me to Merlin Media."
Janoff joins the company from his role as VP, Branded Entertainment Sales at My Damn Channel, where he was responsible for building sales strategy and developing product offerings to bring branded entertainment content to the radio industry for RAMP (Radio and Music Pros). In this capacity, Janoff packaged traditional, digital, and branded entertainment opportunities for broadcast partners, clients, and advertising agencies.
Janoff spent 15 years inside the Group W/CBS Radio world, starting at Group W's Boston news/talk WBZ (1030) and then moving to New York at all-news "1010 WINS." He had been running WINS until late 2008.
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