St. Barnabas Broadcasting has signed an agreement to purchase Beaver County AM radio stations WBVP and WMBA, reports timesonlin.com.
William V. Day, president of the Richland Township-headquartered St. Barnabas Health System, entered into the joint agreement with Mark Peterson, president of Sound Ideas Media, and longtime owner of the Beaver Falls-based stations.
Peterson will remain with the organization, and all WBVP/WMBA employees have been retained. Sales terms were not disclosed.
The contract to acquire the simulcast WBVP 99.3 FM / 1230 AM) and WMBA 1460 AM allows St. Barnabas Broadcasting to augment its current radio network. Last November, St. Barnabas Broadcasting acquired WJAS AM/FM in Pittsburgh.
WBVP and WMBA air and stream the identical news/talk radio shows, with daily local morning broadcasters Matt Drzik and Eddy Crow, and news reporter Frank Sparks.
Under St. Barnabas, WJAS 1320 AM / 99.1 FM has looked to grow its talk radio format featuring conservative radio hosts such as, Bloomdaddy, Glenn Beck, Dan Bongino, Sean Hannity, Mark Levin and Jimmy Failla. Earlier this year, WJAS briefly employed Pittsburgh controveresial talk host Wendy Bell.
St. Barnabas Broadcasting is a subsidiary of the St. Barnabas Health System, a nonprofit organization founded in 1900, with facilities in Allegheny, Beaver and Butler counties.
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