MLB Yankees YES Network Reports Number 1 Ranking

New York Yankees games on the YES Network this season rank #1 in average TV HH ratings in Primetime in the New York DMA, beating the Primetime averages of all other broadcast and cable TV networks in the market. More than 4 billion minutes of Yankees games on YES have been consumed so far this season on YES in the New York market, and 95% of viewers watching the Yankees on YES are watching live.

YES' First-Half Yankees Highlights

• Primetime Yankees games on YES are averaging a 4.14 TV Household rating, out-delivering the Primetime schedules of all other cable and broadcasting television networks in the New York market
• More than 4 billion minutes of Yankees games on YES have been consumed so far this season in the New York market, which is half a billion minutes more than the amount of minutes consumed in the first half of the 2017 season; YES is on pace to surpass the 6.94 billion minutes of Yankees games on YES that were consumed in the New York DMA for all of the 2017 season. 
• YES is averaging a 3.91 TV Household rating for all of its Yankees games this season, a 10% increase from 2017 (3.56) and YES' best first-half game delivery since 2012 (4.13)
• 95% of those watching Yankees games on YES are watching live, compared to the 93% of viewers who watch broadcast sports in general live in the New York DMA
• YES have had 30 Yankees telecasts average a 4.0 TV Household rating or better in the first half; by comparison, YES had 35 Yankees telecasts average a 4.0 rating or better for all of 2017

Among the demos experiencing year-over-year increases include:

• Men 18-49, up 5% 
• Persons 18-49, up 6%
• Persons 25-54%, up 5%
• Females 25-54, up 17%

Yankees games on YES have experienced significant year-over-year ratings growth in the following markets:

• Hartford/New Haven +53%
• Scranton/Wilkes-Barre +52%
• Binghamton +47%

Also, YES' live simulcasts of ESPN Radio New York's The Michael Kay Show are enjoying their best first-half ratings (0.31) for any radio show simulcast on YES since the network's 2002 launch