YES' First-Half Yankees Highlights
- Primetime Yankees games on YES are averaging a 4.14 TV Household rating, out-delivering the Primetime schedules of all other cable and broadcasting television networks in the New York market
- More than 4 billion minutes of Yankees games on YES have been consumed so far this season in the New York market, which is half a billion minutes more than the amount of minutes consumed in the first half of the 2017 season; YES is on pace to surpass the 6.94 billion minutes of Yankees games on YES that were consumed in the New York DMA for all of the 2017 season.
- YES is averaging a 3.91 TV Household rating for all of its Yankees games this season, a 10% increase from 2017 (3.56) and YES' best first-half game delivery since 2012 (4.13)
- 95% of those watching Yankees games on YES are watching live, compared to the 93% of viewers who watch broadcast sports in general live in the New York DMA
- YES have had 30 Yankees telecasts average a 4.0 TV Household rating or better in the first half; by comparison, YES had 35 Yankees telecasts average a 4.0 rating or better for all of 2017
- Men 18-49, up 5%
- Persons 18-49, up 6%
- Persons 25-54%, up 5%
- Females 25-54, up 17%
- Hartford/New Haven +53%
- Scranton/Wilkes-Barre +52%
- Binghamton +47%
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