The award recognizes the 21-time Grammy Award nominee and multiple Grammy winner for his unparalleled contribution to popular culture and the music industry. In addition to a highly anticipated performance, the critically acclaimed singer, songwriter, producer, and director, who recently released his second single, “That’s What I Like,” from his third studio album, is also nominated in the 2017 iHeartRadio Music Awards’ Best Cover Song category.
“I’m incredibly honored to be presented with this year’s iHeartRadio Innovator Award,” said Mars in a statement. “I’m excited to take the stage for the first time at the annual iHeartRadio Music Awards.”
Mars has sold over 170 million singles, making him one of the bestselling artists of all time.