Tuesday, August 16, 2016

Entercom Donates Airtime For Climate Change

Entercom is launching a nationwide public service announcement (PSA) campaign on behalf of the Environmental Defense Fund (EDF), for which the company is donating $1 million worth of free airtime. The PSA will feature Academy Award-nominated actor Don Cheadle discussing the importance of stabilizing the global climate for our children and grandchildren. The PSAs will run across 124 of Entercom’s stations in 27 top markets in the country beginning in August.

“I’m happy to help introduce more people to the great work of EDF,” said Cheadle, a film and television star and climate activist who donated his time to the project. “We’re in the fight of our lives against climate change and EDF has been a real leader in that struggle. So I hope this helps.”

The campaign is part of a larger Entercom initiative, 1THING, committed to promoting good environmental practices both externally among listeners and business partners and internally among employees.

“Entercom is deeply committed to reducing our environmental footprint and working to be a good corporate citizen to help ensure a sustainable planet for our children and grandchildren,” said David Field, President and CEO, Entercom Communications Corp.  “We are proud to partner with the Environmental Defense Fund and help support their mission of solving the most critical environmental problems facing our planet.”

“I am grateful to David Field and Entercom for this generous donation that will help build our impact and bring our work to the attention of so many Americans,” said EDF President Fred Krupp. “And I’m grateful to Don Cheadle for the incredible gift of his time and talent. Without this kind of powerful support, we would not be able to do what we do.”

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