Friday, October 18, 2013

Clear Channel Adds Muscle To Its Lobbying Efforts

Clear Channel wants to dive even deeper into the political game. The company has hired seasoned political operatives Will Leaverton and Brice Kornegay. Both have been named vice presidents of political strategy.

According to the San Antonio Business Journal, Leaverton and Kornegay will report directly to Nathan Daschle, executive vice president of political strategy for Clear Channel, and will be based out of Washington, D.C.

The new hires will develop and execute “Go To Market” strategies for various outlets in the political marketplace, utilizing Clear Channel Media and Entertainment’s local and national on air, digital, mobile, live event and outdoor assets.

Clear Channel established its political strategy team back in June. The relatively new company initiative focuses on political and issue advertisers and agencies, giving those clients access to Clear Channel’s 840 radio stations, its iHeartRadio digital platform and a network of more than 125,000 outdoor displays.

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