PPMs: Baseball Scores Again

The Big One 700 AM WLW got a +2.1 spike in April thanks no doubt to some help from MLB's Cincinnati Reds. WLW moved 10.2-12.3, good for #1.  In Cleveland, 1100 AM WTAM jumped 7.4-8.6 and is #2 and in Kansas City, where the Royals got off to a fast start, 610 AM KCSP moved 2.1-3.3.

And, for those of you who don't think that baseball makes much of a difference in a radio station's ratings, Vince Santarelli at examiner.com reports in the 7 to midnight time slot for April, WCBS-AM (NYC) jumps all the way up to number two, tied with WHTZ, going from a 3.1 to a 5.6. And don't be surprised if the move into number one before the end of the summer.

Overall, twenty-three of the 28 MLB Flagship stations saw their ratings rise with the start of the baseball season.

Another highlight: For the first-time in the PPM era a Contemporary Christian Music is station #1 6+.   In Orlando, 88.3 FM WPOZ over the last thre months moves 6.5-6.8-8.6.  CHR 106.7 FM WXXL comes in at #2 moving 6.4-7.4-7.1.

For PPMs results, click the city:  Cleveland    Pittsburgh    Cincinnati   Kansas City  

Columbus   Portland, OR   San Antonio     Sacramento    Charlotte   Salt Lake City   

Orlando   Las Vegas