NYC Radio: Thomas Reno Named COO/CFO For NY Public Radio

New York Public Radio (NYPR) recently announced the appointment of Thomas Reno as its Chief Operating and Financial Officer (COO/CFO), a newly created role aimed at strengthening the organization’s administrative, financial, and operational leadership. 

The announcement signals a strategic move to bolster NYPR’s management as it navigates a challenging period in public media.

Thomas Reno

Thomas Reno brings over 30 years of experience in communications, media, and financial management to NYPR. Prior to this role, he served as Chief Operating Officer at Precision Strategies, a Washington, D.C.-based strategic communications agency.

In his new position at NYPR, Reno is tasked with overseeing the organization’s administrative, financial, and business operations. His responsibilities include setting organizational strategy alongside President and CEO LaFontaine Oliver, aligning content, revenue, and audience goals, managing day-to-day operations, and fostering a culture of collaboration and innovation. This appointment comes at a pivotal time for NYPR, which has faced financial difficulties, including a fourth round of staff reductions in February 2025, cutting 21 full-time positions and seven open roles to stabilize its finances.

NYPR, which operates WNYC, WQXR, and produces acclaimed podcasts like Radiolab and On the Media, emphasized Reno’s diverse expertise as a key asset. CEO LaFontaine Oliver praised Reno’s blend of financial acumen and operational experience, noting his potential to help execute the organization’s vision. Reno expressed enthusiasm for joining NYPR, citing his belief in the mission of public radio and his eagerness to contribute to its future.