The US Copyright Royalty Board is due to make its decision over webcasting rates today (December 16). The stakes are extremely high, according to musicbusinessworld.com.
Morgan Stanley has forecast that a ‘good’ result (for record labels) could see Pandora’s stock price plummet 28% – worth an eye-watering $780M in market cap value.
That would be devastating for Pandora, which has already lost around $5B in value over the past 18 months.
But a ‘bad’ result for the record industry, says Morgan Stanley, would see Pandora’s value swing the other way by a similar amount.
For the past year, the CRB has been hearing evidence from both sides of this debate: the record labels and their rep/collection society SoundExchange, and the broadcasters, including Pandora and iHeartRadio. (SoundExchange also represents artists – and pays them directly.)
The CRB’s decision will set the webcasting per-stream rate paid by Pandora, iHeartRadio and others in the five years from 2016-2020.
The most significant party here for the music business, obviously enough, is Pandora, with its 78M listeners.
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