CBS Unveils Extensive Coverage Of Super Bowl 50

CBS on Thursday unveiled its extensive game plan for Super Bowl 50 coverage -- one that includes contributions from most divisions of the company and a "Super Bowl City" in San Francisco.

Beginning Feb. 1, CBS will offer "around-the-clock" multiple-platform coverage from San Francisco and the Bay Area, leading up to the big game Feb. 7 at Levi's Stadium in Santa Clara. The network will wrap up its game-day coverage with special editions of "The Late Show With Stephen Colbert" and "The Late Late Show With James Corden."

Featuring shows from nine CBS divisions, much of company's coverage will originate from its Super Bowl City at the foot of Market Street in San Francisco. The area will feature multiple sets, a football field and fan activation zone. CBS will also be based at Radio Row at the Moscone Center in San Francisco as well as in Santa Clara.

Les Moonves

In a statement released Thursday, Leslie Moonves, President and CEO, CBS Corporation, said, "We are putting the full weight of the company behind everything surrounding the game."

"We are looking forward to being the home of the biggest event in Super Bowl history, just as we were for the first Super Bowl 50 years ago," he Moonves said. " ... The entire experience will be a huge honor for CBS, and our coverage will provide some of the best television that viewers will see all year."


The shows and divisions broadcasting from the Bay Area are:

• THE SUPER BOWL TODAY -- "The NFL Today" hosts James Brown, Tony Gonzalez, Bill Cowher, Bart Scott and Boomer Esiason will count down to kickoff on the 50 pregame show with various guests and analysts.
• CBS NEWS -- The division will provide extensive, multi-platform coverage in the weeks leading up to the game. CBS News will have correspondents in San Francisco and around the country reporting on the significance of the game and the business implications of television's most-watched event. Reporting on the game will also be presented on CBSN, CBS News' live, anchored streaming network, CBSNews.com and CBS News Radio.
• 'THE LATE SHOW WITH STEPHEN COLBERT' -- Colbert will host a special live edition of his show immediately following the game from the Ed Sullivan Theater in New York City. This will be the first time a late-night series has aired in the post-Super Bowl time slot.
• 'THE LATE LATE SHOW WITH JAMES CORDEN' -- The network's other late-night show will air after late local news.
• SUPER BOWL LIVE -- CBS Sports Network will go prime time with news and information surrounding the game, as well as guest analysts including current and former players and coaches.
• 'THAT OTHER PREGAME SHOW' -- CBS Sports Network's Sunday pregame show will expand to the week leading up to the game, airing live from Super Bowl City.
• 'NFL MONDAY QB' -- Trent Green, Rich Gannon and Steve Beuerlein preview the game from a quarterback's perspective live from Super Bowl City.
• 'WE NEED TO TALK' -- CBS Sports' all-female sports show will air a Super Bowl special from San Francisco on Saturday.
• 'INSIDE THE NFL' -- The Showtime cable program with Adam Schein, Phil Simms, Boomer Esiason, Michael Irvin and Brandon Marshall will air Tuesday.
• CBS SPORTS DIGITAL -- CBS Sports Digital will offer wall-to-wall preview coverage of Super Bowl 50 across CBSSports.com and the CBS Sports app for mobile devices, featuring a daily podcast from NFL writers and experts on Radio Row in San Francisco, plus news and real-time analysis of the top stories all week leading up to the game. Video programming will include the CBS Sports Digital show "Back to Backer," taping a special series of episodes in the Bay Area before and after the game.
• CBS INTERACTIVE -- CBS Interactive will also offer additional coverage across its properties, including CBS.com, TVGuide.com, CNET, Chowhound and GameSpot.
• "SUPER BOWL'S GREATEST COMMERCIALS" -- CBS will offer two shows celebrating the greatest Super Bowl Commercials over the past 50 years. On Feb. 2 (8 p.m.), "Super Bowl's Greatest Commercials 2016" will count down the Top 50 ads, culminating in a live announcement of the greatest Super Bowl commercial of all time from Levi's Stadium. The special will be hosted by CBS Sports' Boomer Esiason and Katharine McPhee. On Saturday, Feb. 6 (8 p.m.), Kevin Frazier hosts "Super Bowl's Greatest Commercials All-Star Countdown" from Pier 48 in San Francisco. The program will take viewers through the Top 10 spots and offer sneak peeks of the ads that will air during the game.
• CBS RADIO -- Local sports stations from Atlanta, Boston, Chicago, Dallas, Detroit, Houston, Miami, New York, Philadelphia, Sacramento and Washington, D.C., will broadcast live from Radio Row throughout the week.
• CBS SPORTS RADIO -- More than 300 affiliate stations across the country will feature live programming from CBS Sports Radio hosts in San Francisco, presenting the latest news, celebrity interviews and trending stories.
• "BOOMER AND CARTON," "THE JIM ROME SHOW" AND "THE DOUG GOTTLIEB SHOW" -- CBS Sports Network will simulcast the three CBS Radio shows, which will broadcast from Radio Row in San Francisco throughout Super Bowl week.