OH Radio: Lancaster's WLOH Flipping To Country

Effective at noon Friday, local radio station WLOH will drop the syndicated talk radio shows it has carried since 2005 in favor of a locally-originated country music format, according to LoganDaily.com.

WLOH co-owner and operations manager Mark Bohach says the decision to make changes comes after several months of review and research.

“We felt it was time for some changes as so much has happened in the 10 years we have owned WLOH,” Bohach noted. “For instance, our original AM signal at 1320 (500 watts) has been augmented by two FM signals and a strong online streaming presence.”

In addition to Logan’s 99.3 FM signal which has been part of the WLOH operation since 2011, WLOH operates 104.5 FM in Lancaster serving Fairfield County. (FM translators: W283BO 104.5 in Lancaster and W257EQ 99.3, both 250 watts). Collectively, they are all referred to as WLOH.

“Country listenership in Fairfield and Hocking counties is huge and at least three radio stations have abandoned the format in the past five years,” Bohach said. “We believe there is a strong demand for a station that not only plays the new music but includes the country classics as well.”

WLOH has decided to invest locally with almost all programming originating from its studios with local announcers throughout the day.