She'll partner with the TopicPulse product development team, led by Product Manager and veteran television executive Jill Manuel, to lead strategic initiatives to bring its data-driven story discovery capabilities to media industry partners. There’s more on TopicPulse’s capabilities at futurimedia.com/topicpulse.
Beasley joins Futuri Media from Beasley Media Group, where she was most recently Director of Digital Sales. She’s spent more than a decade growing media sales revenues in broadcast, digital, and non-traditional revenue. Beasley is also well-known as a thought leader on the topic of how broadcasters can effectively connect with millennial audiences. She has several industry awards and recognitions and currently sits on the Radio Advertising Board’s Sales Advisory and Local Market Advisory Committees.
“When I learned how TopicPulse empowers broadcasters with the ability to discover stories to which their target audiences are reacting, I immediately wanted to get involved. Any broadcaster that wants to keep their audience engaged with compelling live content needs TopicPulse in their arsenal. It’s is an incredible tool for driving ratings growth,” said Beasley. “I’m thrilled to join Daniel, SVP/Sales Tracy Gilliam, Jill, and the rest of the Futuri Media team in delivering real results for our partners.”