Apple Music Fest To Be Staged In London

Pharrell Williams, One Direction, Florence + The Machine and Disclosure are among the headliners at the 2015 Apple Music Festival at London’s Roundhouse this September.

The Apple Music Festival replaces the iTunes Festival, which was first held in 2007, and will take place over ten nights from September 19 to September 28.

Apple will broadcast performances from this year’s gigs for free, live and on-demand on Apple Music.

There will also be coverage on Beats 1, alongside backstage news and footage straight from the artists on Apple Music Connect.

“We wanted to do something really special for music fans this year,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services.

“The Apple Music Festival is a greatest hits set of ten unbelievable nights featuring some of the best performers on the planet appearing live and interacting directly with their fans on Connect and Beats 1.”