According to Brian Stetler at nytimes.com the campaign began Monday with Beck promoting GetTheBlaze.com, a Web site that asks fans to contact
their television provider and request the channel. He will talk about the site
on his nationally syndicated radio show and link to it on his social networking
Web sites.
“You probably pay good money every month to your TV provider
for access to channels like MSNBC and Al Jazeera America — channels that you might
not watch, or even agree with,” Mr. Beck wrote in a letter on the Web site.
“Adding TheBlaze will ensure that you and your family have a source of news and
analysis that you can trust and that doesn’t betray your values.”
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