According to the article, Kidd did not tell his daughter, his co-hosts on the Kidd Kraddick in the Morning show or listeners what he was going through.
The cancer diagnosis came in the weeks leading up to his annual Kidd's Kids trip to Disneyworld, but Kidd still made the trip. It wasn't until after that trip that he finally told his daughter about the cancer.
Dallas News | myFOXdfw.com
The January issue of the magazine hits newsstands Thursday.
According to D Magazine, there were business reasons to keep his diagnosis under wraps. Would radio stations across the country continue to buy and air his show if they found out Kraddick had cancer? Would current affiliates let their contracts expire and sign other shows, preparing for the worst-case scenario? Telling business associates would add complications that he could avoid by keeping quiet. And if his co-hosts happened to find out, it was in their best interest to keep quiet, too. Their fates—and livelihoods—were tied to Kraddick’s.
But perhaps the biggest reason, Wilson believes, that Kraddick wanted to keep his health issues quiet is that he didn’t want to be pitied.
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