R.I.P.: Brad Krantz, Former Triad NC Radio Personality

Brad Krantz

Brad Krantz, a prominent Greensboro, North Carolina radio personality, passed away on May 6, 2025, at the age of 69 after a battle with myeloma.

Krantz’s career spanned over four decades, during which he became a household name in North Carolina. 

He began gaining recognition in the late 1980s as the morning host on WKRR (Rock 92) in Greensboro, where his provocative and humorous style made him both loved and controversial. He later transitioned to talk radio, co-hosting “Spires & Krantz” and the highly popular “Brad & Britt Show” with Britt Whitmire on WBT in Charlotte and WZTK FM Talk 101.1 in Burlington during the early 2000s. 

The duo’s chemistry, blending political insight with humor, earned them a loyal following and recognition, including being named to Talkers Magazine’s 100 Most Important Talk Show Hosts in America in 2002 and 2003. After leaving WBT in 2014, Krantz and Whitmire launched “The BradandBrittcast,” a podcast that allowed them to connect directly with fans, continuing until his passing.

Known for his fearless take on politics and current events, Krantz was described as a unique talent with an unmistakable voice. Colleagues like WBT’s Bo Thompson and fans, including Wilson’s World, praised his authenticity and impact. His broadcast partner Britt Whitmire expressed deep sorrow, noting Krantz’s prolonged illness and asking for support for the Krantz family.