The MLB Atlanta Braves Friday solidified their long-term radio presence by signing a 12-year extension with WCNN (680 The Fan AM/93.7 FM), ensuring that all regular-season games will continue to be broadcast in Atlanta through at least the 2036 season.
This deal extends a partnership that has been a cornerstone of Braves fandom since 680 The Fan became the team’s flagship station in 2008, following a stint with WGST and earlier affiliations dating back to the team’s arrival in Atlanta in 1966. The agreement underscores the Braves’ commitment to maintaining a strong local radio presence, a medium that remains vital for fans, especially during the team’s recent resurgence as a perennial contender, including their 2021 World Series title.
Complementing this flagship deal is the Braves Radio Network, widely regarded as the largest in professional sports. Spanning over 170 affiliate stations across Georgia, Alabama, Mississippi, South Carolina, Tennessee, and parts of North Carolina and Florida, the network ensures that Braves baseball reaches millions of listeners throughout the Southeast.
This radio deal aligns with the Braves’ broader 2025 media strategy, which includes a TV partnership with FanDuel Sports Network for all regionally available games, a direct-to-consumer streaming option, and a separate agreement with Gray Media for 15 over-the-air broadcasts. Together, these efforts ensure accessibility across platforms, but the WCNN extension reaffirms radio’s enduring role in connecting with fans, especially those on the road or in rural areas where TV or internet access might lag. The Braves Radio Network’s reach, paired with the 680 The Fan app’s digital convenience, positions the team to maintain its status as a Southeast sports juggernaut well into the next decade.
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