Jason Wilberding |
In the newly created position, Wilberding will oversee Key Networks’ ad sales team and work directly with Key Networks clients, including Bloomberg Radio, to create new sales opportunities and revenue streams for the company. A member of the executive leadership team, Wilberding will report directly to Key Networks’ Chief Executive Officer, Rob Koblasz, and to Dennis Green, Chief Operating Officer. He is based in Nashville, TN.
Wilberding brings over three decades of media and marketing sale and leadership experience and joins Key Networks following more than 13 years as Senior Vice President, West Coast Sales for iHeartMedia/Premiere Networks. Prior to that, he was National Advertising Director for the Tribune Company’s L.A. Times Media Group, where he was also General Manager for the L.A. Times’ BrandX. Wilberding was previously Vice President/Director of Sales for Interep and was Vice President/Director of Sales for Spanish Broadcasting System. He was also General Sales Manager for Viacom in Los Angeles.
Wilberding brings over three decades of media and marketing sale and leadership experience and joins Key Networks following more than 13 years as Senior Vice President, West Coast Sales for iHeartMedia/Premiere Networks. Prior to that, he was National Advertising Director for the Tribune Company’s L.A. Times Media Group, where he was also General Manager for the L.A. Times’ BrandX. Wilberding was previously Vice President/Director of Sales for Interep and was Vice President/Director of Sales for Spanish Broadcasting System. He was also General Sales Manager for Viacom in Los Angeles.
Rob Koblasz, Chief Executive Officer, Key Networks, said: “Jason Wilberding brings a wealth of talent, industry knowledge and deep agency relationships to Key Networks and our client partners. This is a huge step forward for Key Networks, and we are excited to welcome him to our executive leadership team.”
Dennis Green, Chief Operating Officer, Key Networks, remarked: “We are pumped to kick off the new year with this incredibly strong addition to the company. Jason brings tremendous experience, creativity and energy to our operations and service offerings, and we can’t wait to see what 2023 will bring!”
Jason Wilberding commented: “What attracted me most to Key Networks is the company’s entrepreneurial approach and start-up mindset, paired with the opportunity to work with prestige brand partners like Bloomberg Radio. I’m excited to work with Key Networks’ all-star team of media sales professionals, who are empowered to make quick decisions in this rapidly changing media environment. And away we go!”
For more information, visit: www.keynetworks.com or contact Dennis Green, Chief Operating Officer, Key Networks, at 844.KEY.NETS or dennis@keynetworks.com. For advertisers and sponsors, contact Jason Wilberding, President of Sales, Key Networks, at Jason@keynetworks.com.
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