WY Radio: Changing Of The Guard At Townsquare In Casper

Bob Price

When it comes to living Townsquare Media’s “local first” strategy, there’s no better example than Casper’s Bob Price, who has been leading its Wyoming stations since 1968. Market President. Beloved morning show host. Charity advocate, public speaker and fundraiser. Coach, mentor and friend. And his two most cherished roles, father and husband.

After a record run at the helm of our Casper stations, Price is moving on from his role as Townsquare Casper’s Market President. However, in true Buffalo Bob fashion, he will remain deeply connected to the brands and community he helped build as Townsquare Media Casper’s Vice President of Community Partnerships, focused on community partnerships and helping our local small businesses succeed and grow.

While Bob Price-sized shoes are impossible to fill, we’re happy to announce that he didn’t have to look farther than down the hall for his successor, Tom McCarthy. Tom joined Townsquare Casper as Digital Managing Editor in 2010, and quickly grew into our National VP of Digital, working with our media brands, of all sizes, across the US, while based in his beloved hometown of Casper.

Tom McCarthy

Donovan Short, Casper Director of Content remarked: “Working for Bob for over 20 years has been the highlight of my career – he’s been the boss and friend of a lifetime, and I owe him more than he knows. When you’re lucky enough to encounter those rare people like The Buffalo, you always wonder in the back of your mind how in the world things carry on after – in this case, it couldn’t be a better scenario. I’ve worked alongside Tom for over a decade now – he has a huge passion for this community, it’s home, it’s personal – and he is absolutely all-in on the bar Bob set to serve it well.”

Townsquare COO – Local Media, Erik Hellum added: “Bob Price’s daily commitment to the Casper community and the state of Wyoming is unrivaled – he is the gold standard for doing well by doing good. He has not only embodied the Townsquare ethos of live and local, but has strongly influenced our mission through the great work that he and his team have done, and I couldn’t be happier that he will continue to do that in his new role.”