St. Louis Radio: Z107-7 Segment Causes Health Concern

During a radio segment this week called “Dirty Little Secret,” a woman claimed she lied to customers about gluten-free products at the bakery where she works.

Dana Smith said she was listening to iHeartMedia's CHR KCDZ Z1077 on her radio when the show went to a segment called “Dirty Little Secret.” A listener called in and said she worked at a bakery and lied to customers by telling them there was no gluten in the baked goods when there actually was, according to KTVI-Fox2 TV.

“I was fuming, I was infuriated,” Smith said.

Smith cannot eat gluten because she has celiac disease, which causes horrible intestinal and skin problems. What got Smith even angrier was the caller joked about people who skip gluten.

“It’s absolutely dangerous, somebody could get very sick,” she said.

Doctors said it’s vital for patients to remain gluten-free.

Smith went on the web to alert the celiac disease community in St. Louis. She said people who remain gluten-free are often the target of jokes and insults. Instead of taking the radio station to task, she used the incident to teach everyone.

Listeners may never know if the radio station caller’s story was true. The Z1077 morning team posted a comment later in the day, saying they did not intend to offend anyone, that they take the disease seriously. One host said his mom has celiac disease.