Entercom today announced the launch of 94.7 The Drive (WIAD-FM) in Washington D.C. T
he station, formerly 94.7 Fresh FM, will provide the Capital Region with expertly curated Classic Hits, including rock, pop and R&B hits from the 1980s, as well as mass appeal titles from the 1970s and 1990s.
The change is effective immediately.
“Washington D.C. is the only major market without a Classic Hits radio station,” said Phil Zachary, Senior Vice President and Market Manager, Entercom Washington D.C. “With Entercom’s track record in the format from New York to L.A., we have the wherewithal to capitalize on this unique opportunity. It’s no stretch to launch with a high level of confidence when Pat Paxton, Jim Ryan and Jeff Sottolano are part of the brain trust.”
The station launched with limited commercial inventory and will announce programming updates in the coming months.
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