Anya Grunman Named NPR VP/Programming

Anya Grundman

Anya Grundmann is NPR's new Vice President of Programming and Audience Development, it was announced Thursday by NPR CMO and Senior Vice President for Audience Development Emma Carrasco and Senior Vice President of News and Editorial Director Michael Oreskes, to whom Grundmann will jointly report.

She has been in the new role on an interim basis and was selected following an extensive national search.

In this position, Grundmann will lead NPR's programming center to create and acquire the highest quality content offerings that will engage and grow public radio's audience on Member stations across the country, and inspire new levels of engagement with audiences on digital platforms. During the six months Grundmann was in the interim role, she oversaw the launch of several major additions to NPR's content development pipeline, including the debut with NPR News of the Hidden Brain and NPR Politics podcasts and the upcoming second season of Invisibilia, as well as an on-air promotion campaign for All Things Considered.

"Anya has distinguished herself from both a creative and audience development perspective for many years. She is ideally suited to develop a comprehensive content development strategy that guides the growth and direction of NPR programs for the next decade, taking into consideration changes in our nation's demographics, audience behaviors and competitive media landscape," says Carrasco.

"I'm thrilled to be working with the incredible journalists and creative storytellers of our day to develop and support programming that our audiences will find smart, fun, deeply engaging and important to their lives," says Grundmann.

Recently named one of Billboard's Women in Music for a third consecutive year, Grundmann comes into her new position after eight years as the head of NPR Music, where she and her team established NPR Music as a powerhouse in digital innovation and creative experimentation, and an industry leader in multi-genre music discovery that reaches more than 20 million people every month.